What is Search Engine Optimisation?

Getting started with Search Engine Optimisation

Breaking SEO into Manageable Phases

Pit falls of an SEO project

Ten Top tips for SEO starters

In house vs. outsourced SEO

Search Engine Optimisation in Australia

Who should and should not try SEO

SEO vs. Design

What is Search Engine Advertising?

Getting started with Search Engine Advertising

In house vs. outsourced SEA

Components of a Search Engine Advertising campaign

Pit falls of a PPC project

Ten Top tips for PPC starters

Introduction to Search Engines

How do Search Engines find you?

How Search Engines rank sites

How can you effect your ranking?

What is Search Engine Marketing?

Why is Search Marketing creating such a buzz?

FAQs

Glossary

Subscribe to SEMOz

Full Name

Email Address

SemOz - Audio Files

SemOz provides a complete audio tour detailing the various aspects of the SEM process. The audio files are intended as an compliment to the text content and can be accessed below along with the relevant text documents.

The complete set of SemOZ audio files can be downloaded in a ZIP file here.


Title:	Introduction to Search Engines
Duration:	05:35
Content:
Download:	Download audio file


Title:	How do you get all the individual pages to be referenced on Google?
Duration:	06:20
Content:
Download:	Download audio file


Title:	How does Google rank pages, and how can I improve my ranking?
Duration:	07:20
Content:
Download:	Download audio file


Title:	How can I get people to link to my site?
Duration:	01:50
Content:
Download:	Download audio file


Title:	Which search engines are important in Australia?
Duration:	01:45
Content:
Download:	Download audio file


Title:	What is Search Engine Marketing?
Duration:	02:50
Content:
Download:	Download audio file


Title:	Why such a buzz about Search Engine Marketing?
Duration:	04:25
Content:
Download:	Download audio file


Title:	Search Engine Optimisation vs. Pay Per Click advertising
Duration:	05:50
Content:
Download:	Download audio file


Title:	Getting started with SEO - setting achievable objectives
Duration:	02:15
Content:
Download:	Download audio file


Title:	Does SEO really work?
Duration:	08:50
Content:
Download:	Download audio file


Title:	Breaking an SEO campaign into manageable phases
Duration:	08:15
Content:
Download:	Download audio file


Title:	Pitfalls of Search Engine Optimisation
Duration:	05:55
Content:
Download:	Download audio file


Title:	10 Top tips for Search Engine Optimisation
Duration:	04:55
Content:
Download:	Download audio file


Title:	Search Engine Optimisation – should we do it in-house or outsource?
Duration:	10:30
Content:
Download:	Download audio file


Title:	Intro to Search Engine Optimisation
Duration:	03:00
Content:
Download:	Download audio file


Title:	A quick introduction to Pay Per Click advertising
Duration:	02:50
Content:
Download:	Download audio file


Title:	Getting started with Search Engine Advertising
Duration:	12:25
Content:
Download:	Download audio file


Title:	Pay Per Click –should we do it in-house or outsource?
Duration:	08:40
Content:
Download:	Download audio file


Title:	Components of a Pay Per Click campaign
Duration:	04:40
Content:
Download:	Download audio file


Title:	Pitfalls of Pay Per Click
Duration:	11:06
Content:
Download:	Download audio file


Title:	10 Top Tips for Pay Per Click
Duration:	06:30
Content:
Download:	Download audio file